Partner spotlight: The Eyewear Gallery at Fichte, Endl & Elmer Eyecare

Every Pair Partner has a story. This one comes from Amherst, New York.

The Eyewear Gallery at Fichte, Endl & Elmer Eyecare has been a Pair Partner since March 2026. The practice is home to nine licensed opticians serving patients across Western New York, known for a high standard of care and a world-class staff. It's the kind of practice that treats every patient like they matter, and it shows in the way they talk about their work.

"I got to see a 7-year-old boy pick up his new glasses last week and he was so excited to see his two Top Frames and Sun Top. He could not wait to put his Pair on and demonstrate how it all works. Pair has changed everything for kids."

That's what Pair is about: a pair of glasses that a kid can't wait to show off, and a practice that gets to watch that joy happen in real time.

Thank you to the whole team at The Eyewear Gallery for bringing infinite eyewear to Western New York.

Want to become a Pair Partner? Get in touch with our wholesale team https://retail.paireyewear.com/pages/become-a-partner